--- title: Wakoopa Blog | Marketing description: Marketing | Get the latest content about consumer digital behavior. image: https://www.wakoopa.com/hubfs/Wakoopa/Wakoopa-preview.jpg --- [![wakoopa-logo](https://www.wakoopa.com/hubfs/Wakoopa/wakoopa-logo.svg) ](https://www.wakoopa.com) [![Get in touch](https://no-cache.hubspot.com/cta/default/2595966/53e8a2ed-d3b2-4b52-a77f-54bd71f71356.png)](https://cta-redirect.hubspot.com/cta/redirect/2595966/53e8a2ed-d3b2-4b52-a77f-54bd71f71356) # Wakoopa Blog ### Get the latest content about consumer digital behavior. [![Behavioral data](https://www.wakoopa.com/hubfs/sergey-zolkin-_UeY8aTI6d0-unsplash.jpg) ](https://www.wakoopa.com/blog/high-quality-data-with-wakoopa-create-effective-online-campaigns) ## [High-quality data with Wakoopa: Create effective online campaigns](https://www.wakoopa.com/blog/high-quality-data-with-wakoopa-create-effective-online-campaigns) Nov 9, 2022 7:01:04 PM Obtaining high-quality data by analyzing your consumer’s digital behavior is the latest in marketing to create effective strategies. Learn about Wakoopa. [Read more](https://www.wakoopa.com/blog/high-quality-data-with-wakoopa-create-effective-online-campaigns) [![](https://www.wakoopa.com/hubfs/Imported_Blog_Media/map.png) ](https://www.wakoopa.com/blog/around-the-world-with-behavioral-data-part-1) ## [Around the world with behavioral data – Part I](https://www.wakoopa.com/blog/around-the-world-with-behavioral-data-part-1) May 24, 2022 12:37:21 AM A couple years ago, deep in the middle of a conference planning, we were trying to decide what we could present that would really embody the spirit of the use of behavioral data – going from raw data to useful insights. We needed a case study that would demonstrate the power of behavioral data. [Read more](https://www.wakoopa.com/blog/around-the-world-with-behavioral-data-part-1) [![](https://www.wakoopa.com/hubfs/hCqXi7ENGPo-unsplash.png) ](https://www.wakoopa.com/blog/how-to-stay-relevant-not-alienate-people-the-benefits-and-challenges-of-passive-metering-and-surveying-part-ii) ## [The benefits and challenges of passive metering and surveying](https://www.wakoopa.com/blog/how-to-stay-relevant-not-alienate-people-the-benefits-and-challenges-of-passive-metering-and-surveying-part-ii) Sep 13, 2017 12:00:00 AM We asked our respondents a variety of questions about different aspects of both data collection methods in order to get an idea of how their experience can be improved and how we can prevent a further decline in response rates. [Read more](https://www.wakoopa.com/blog/how-to-stay-relevant-not-alienate-people-the-benefits-and-challenges-of-passive-metering-and-surveying-part-ii) [![](https://www.wakoopa.com/hubfs/tUVf65KIVpI-unsplash.png) ](https://www.wakoopa.com/blog/online-shopping-behavior-in-asia-comparing-cross-device-consumer-behavior-using-passive-metering-in-japan-and-taiwan-part-ii) ## [Online shopping in Asia: Study consumer behavior with passive metering](https://www.wakoopa.com/blog/online-shopping-behavior-in-asia-comparing-cross-device-consumer-behavior-using-passive-metering-in-japan-and-taiwan-part-ii) Jul 7, 2017 12:00:00 AM There are significant differences in the online browsing behavior of consumers in Japan and Taiwan. For this case study, we are focusing on the shopping behavior of consumers to explore and compare how consumers shop and purchase goods online in those two countries. [Read more](https://www.wakoopa.com/blog/online-shopping-behavior-in-asia-comparing-cross-device-consumer-behavior-using-passive-metering-in-japan-and-taiwan-part-ii) [![](https://www.wakoopa.com/hubfs/mSESwdMZr-unsplash.png) ](https://www.wakoopa.com/blog/how-behavioral-data-sheds-light-on-real-consumers-travel-planning-behavior-part-i-2) ## [How behavioral data sheds light on consumers' travel planning behavior](https://www.wakoopa.com/blog/how-behavioral-data-sheds-light-on-real-consumers-travel-planning-behavior-part-i-2) Aug 4, 2016 12:00:00 AM The Internet has become an established touch point within the consumer decision journey and path to purchase – from researching information up to the purchase of travel-related goods and services. [Read more](https://www.wakoopa.com/blog/how-behavioral-data-sheds-light-on-real-consumers-travel-planning-behavior-part-i-2) [![Behavioral data](https://www.wakoopa.com/hubfs/sergey-zolkin-_UeY8aTI6d0-unsplash.jpg) ](https://www.wakoopa.com/blog/high-quality-data-with-wakoopa-create-effective-online-campaigns) ## [High-quality data with Wakoopa: Create effective online campaigns](https://www.wakoopa.com/blog/high-quality-data-with-wakoopa-create-effective-online-campaigns) [Wakoopa Blog](https://www.wakoopa.com/blog/author/wakoopa-blog) [Tendencias](https://www.wakoopa.com/blog/tag/tendencias) [Behavioral](https://www.wakoopa.com/blog/tag/behavioral) [Market Research](https://www.wakoopa.com/blog/tag/market-research) [Marketing](https://www.wakoopa.com/blog/tag/marketing) Nov 9, 2022 7:01:04 PM Obtaining high-quality data by analyzing your consumer’s digital behavior is the latest in marketing to create effective strategies. Learn about Wakoopa. [Read more](https://www.wakoopa.com/blog/high-quality-data-with-wakoopa-create-effective-online-campaigns) [![](https://www.wakoopa.com/hubfs/Imported_Blog_Media/map.png) ](https://www.wakoopa.com/blog/around-the-world-with-behavioral-data-part-1) ## [Around the world with behavioral data – Part I](https://www.wakoopa.com/blog/around-the-world-with-behavioral-data-part-1) [Wakoopa Blog](https://www.wakoopa.com/blog/author/wakoopa-blog) [Market Research](https://www.wakoopa.com/blog/tag/market-research) [Data Panel](https://www.wakoopa.com/blog/tag/data-panel) [Marketing](https://www.wakoopa.com/blog/tag/marketing) May 24, 2022 12:37:21 AM A couple years ago, deep in the middle of a conference planning, we were trying to decide what we could present that would really embody the spirit of the use of behavioral data – going from raw data to useful insights. We needed a case study that would demonstrate the power of behavioral data. [Read more](https://www.wakoopa.com/blog/around-the-world-with-behavioral-data-part-1) [![](https://www.wakoopa.com/hubfs/hCqXi7ENGPo-unsplash.png) ](https://www.wakoopa.com/blog/how-to-stay-relevant-not-alienate-people-the-benefits-and-challenges-of-passive-metering-and-surveying-part-ii) ## [The benefits and challenges of passive metering and surveying](https://www.wakoopa.com/blog/how-to-stay-relevant-not-alienate-people-the-benefits-and-challenges-of-passive-metering-and-surveying-part-ii) [Wakoopa Blog](https://www.wakoopa.com/blog/author/wakoopa-blog) [Tendencias](https://www.wakoopa.com/blog/tag/tendencias) [Market Research](https://www.wakoopa.com/blog/tag/market-research) [Data Quality](https://www.wakoopa.com/blog/tag/data-quality) [Marketing](https://www.wakoopa.com/blog/tag/marketing) Sep 13, 2017 12:00:00 AM We asked our respondents a variety of questions about different aspects of both data collection methods in order to get an idea of how their experience can be improved and how we can prevent a further decline in response rates. [Read more](https://www.wakoopa.com/blog/how-to-stay-relevant-not-alienate-people-the-benefits-and-challenges-of-passive-metering-and-surveying-part-ii) [![](https://www.wakoopa.com/hubfs/tUVf65KIVpI-unsplash.png) ](https://www.wakoopa.com/blog/online-shopping-behavior-in-asia-comparing-cross-device-consumer-behavior-using-passive-metering-in-japan-and-taiwan-part-ii) ## [Online shopping in Asia: Study consumer behavior with passive metering](https://www.wakoopa.com/blog/online-shopping-behavior-in-asia-comparing-cross-device-consumer-behavior-using-passive-metering-in-japan-and-taiwan-part-ii) [Wakoopa Blog](https://www.wakoopa.com/blog/author/wakoopa-blog) [Market Research](https://www.wakoopa.com/blog/tag/market-research) [Data Panel](https://www.wakoopa.com/blog/tag/data-panel) [Marketing](https://www.wakoopa.com/blog/tag/marketing) Jul 7, 2017 12:00:00 AM There are significant differences in the online browsing behavior of consumers in Japan and Taiwan. For this case study, we are focusing on the shopping behavior of consumers to explore and compare how consumers shop and purchase goods online in those two countries. [Read more](https://www.wakoopa.com/blog/online-shopping-behavior-in-asia-comparing-cross-device-consumer-behavior-using-passive-metering-in-japan-and-taiwan-part-ii) [![](https://www.wakoopa.com/hubfs/mSESwdMZr-unsplash.png) ](https://www.wakoopa.com/blog/how-behavioral-data-sheds-light-on-real-consumers-travel-planning-behavior-part-i-2) ## [How behavioral data sheds light on consumers' travel planning behavior](https://www.wakoopa.com/blog/how-behavioral-data-sheds-light-on-real-consumers-travel-planning-behavior-part-i-2) [Wakoopa Blog](https://www.wakoopa.com/blog/author/wakoopa-blog) [Tendencias](https://www.wakoopa.com/blog/tag/tendencias) [Behavioral](https://www.wakoopa.com/blog/tag/behavioral) [Market Research](https://www.wakoopa.com/blog/tag/market-research) [Marketing](https://www.wakoopa.com/blog/tag/marketing) Aug 4, 2016 12:00:00 AM The Internet has become an established touch point within the consumer decision journey and path to purchase – from researching information up to the purchase of travel-related goods and services. [Read more](https://www.wakoopa.com/blog/how-behavioral-data-sheds-light-on-real-consumers-travel-planning-behavior-part-i-2) [![wakoopa-logo](https://www.wakoopa.com/hubfs/Wakoopa/wakoopa-logo.svg) ](https://www.wakoopa.com) © Wakoopa all rights reserved Cookie Settings ![](https://dc.ads.linkedin.com/collect/?pid=68708&fmt=gif)